Third Largest Global Broadcaster Chooses StorerTV to Replace Legacy Program Scheduler
Mequon, WI - May 14, 2012 - StorerTV is pleased to announce that Brazilian broadcaster, TV Globo, the world's third largest television network, is using the SIMS program and rights management software to schedule all media for its domestic and international channels.
TV Globo had been relying on an internally-developed scheduling system built more than 20 years ago to associate media to program schedules for telenovelas, movies, specials and other TV Globo programs to air over 122 owned and affiliate television stations and 4 international channels. The flexibility of SIMS has facilitated its adaptation to meet TV Globo's unique engineering, system and user requirements.
SIMS is now integrated with key systems in the TV Globo infrastructure and customized to support TV Globo operations. TV Globo worked closely with the StorerTV project management and development team to ensure the SIMS customizations meet TV Globo requirements.
We have strict integration, operations and performance requirements which StorerTV was able to meet, said Vitória Regina Ianni Ferreira, Director of IT Projects at TV Globo. They are responsive to our needs and the users are very happy to have transitioned to SIMS.
We are extremely proud to be working with TV Globo to help manage the programming and distribution of their popular content to over 130 countries around the world, said Peter Storer, President of StorerTV. We are pleased that SIMS was chosen as a replacement for their legacy media scheduling system and that the users are happy to be using SIMS for their daily operations.
For more than 25 years, StorerTV has been the leading developer of cutting-edge Media program and contract rights management software solutions for the television broadcast and cable industry. As a globally trusted business partner, StorerTV continues to contribute new technology that allows media companies to advance their business through enhanced operational workflows and true ROI management solutions.
For more information about StorerTV, call (+1) 262.241.9005 or visit www.storertv.com.
About TV Globo
The TV Globo domestic network offers diversified premiere programming to 99.5% of the Brazilian population. Starting with operations in Rio de Janerio, Brazil in 1965, TV Globo attracts advertisers of all types, sizes and ambitions who find space in our 122 broadcasting stations - 117 of which are affiliates. As the third largest broadcaster in the world, TV Globo delivers programming to 98.44% of our municipalities and to over 183 million Brazilians.
For more information about Globo, call (+55) 21 4002-2884 or visit www.redeglobo.globo.com.